Monday, 27 April 2020

Artist Inspiration & Menu Design 2

I have explored possible ways my menu could be more influenced by the Bauhaus movement and I have looked at works of Wassily Kandinsky, Oskar Schlemmer, Josef Albers and Laszlo Moholy - Nagy. I really like the overlapping shapes, tints and lines, this helped me to create a range of experimental poster style menus.

I also drew inspiration on Bunsen Burger's menu design which resembles a business card and something which can be brought home and kept as a memory. I liked this idea and seeing as my Cafe's mantra is a place of escapism and somewhere which ideas and creativity can be expressed. The second concept for Cafe Flux's menu would be a fold-out leaflet style which when folded out would have an exclusive flux print which the customer can then keep to put on their wall, frame or keep as a source of inspiration. I really like the idea that these prints could be changed every so often as well to constantly keep the artwork flowing and staying true to the definition of Flux.

I think this adds a little excitement to the customer's experience in Cafe Flux as a menu is usually very formal and informative but having this design of menu contradicts this.

As the brief states that one of the main focal points is type, I have tried to incorporate this within my designs, using squares, triangles, lines and circles all common shapes associated with Bauhaus. I think also using alternating colours for each helps with its visual, modern appeal.














PAPER MOCKUP
























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