To coincide with the cafe’s name Flux and the innovation of the Bauhaus movement, it was important that I explored a variety of shapes, layers and tints to create modern prints which reflected the artists of the Bauhaus movement. I explored how the stencil-like typeface could be used in a variety of capacities to create the new front. I tried layering of lines inspired by the works of Oskar Schlemmer, circular shapes and strong bold lines. I also dismantled the typeface to create abstract shapes.
Josef Alber’s play with transparency and abstract shapes is something I also experimented with using the brand colours. The use of patterns was also explored but I felt with the strong colour palette it would benefit more from white space. It is important that a variety of designs is explored as the menu will constantly be changing.
No comments:
Post a Comment